The extreme and fascinating complexity of international tourism sector requires trained professionals, creative, sensitive and attentive to the world around them, with an outstanding ability to manage global networks and to promptly recognise opportunities and threats before their competitors.
The programme of study aims to provide students with a comprehensive and up-to-date perspective on how tourism is managed in an international context. The main themes include the global tourism industry, destination management, contemporary tourism markets, the policy-making and planning dimensions of tourism, consumer trends and human resource management. Depending on your interests, you can choose from a wide range of optional modules In areas such as entiepreneurshlp, venue operations management and international events management.