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Title

Business and Marketing BA (Hons)


Course Info

  • Institution
  • Destination
    United Kingdom
  • Intakes
    January September
  • Duration
    3 Years
  • Fee
    £ 12,600 / Year

Description

The study of marketing is grounded in understanding customer needs, the environment that a company is operating within, the competitors and their offerings and then developing the most appropriate marketing mix to satisfy customer needs profitably. By integrating the two disciplines of business and marketing, we aim to provide a solid foundation of business knowledge with a clear marketing focus.